Where does the creativity end and the commerciality begin?
Good question! I don’t see it quite as clear cut as that, for some it has to be one or the other but surely they need to sit alongside one another?
Don’t get me wrong, it really wouldn’t be viable for me to produce for example, just one stunning bowl each week that may have taken several firings to achieve. However, as with anything that requires creativity, anything that evolves from the processes, you HAVE to sometimes set aside time to fulfil those projects that get you fired up (*excuse the pun, intended). The one off things, the kiln mishaps – thankfully few – and sometimes the wants and wishes of other people. All these things contribute to the process of designing and making, the learning and experimenting. The “what if I just did…….” ideas that wake you up around 2am. These are so valuable to me!
Simply because there’s an element of commerciality doesn’t mean that the creativity would suffer, in fact I’d go so far to say it’s crucial.
Long live those 2am ideas.